Why Purple Purse?
Even though domestic violence affects one in four women in their lifetime, more than one-third of Americans have never discussed the issue. Since research shows that the topic is difficult to bring up, Purplepurse.com was created to get people talking. The site houses everything you need to start the conversation and encourage your friends and family to do the same.
While physical abuse is the type of domestic violence most commonly talked about, financial abuse, using finances as a tool of power and control, happens just as frequently. Sadly, three out of four Americans fail to connect domestic violence with financial abuse. And, the number one reason victims remain in relationships with their abusers: they lack the financial knowledge and resources they need to break free.
That’s why The Allstate Foundation is taking action. With the expertise that comes from being the corporate foundation of a financial services company, our Domestic Violence Program helps provide survivors with the financial knowledge, skills and resources they need to help get safe, stay safe and thrive.
A Well-kept Secret
Domestic violence can be devastating to families and entire communities. Is this someone you know? Don’t let them become a silent statistic. Get the help you need here.
Together, We’re Working to End Domestic Violence.
PurplePurse.com and its resources are brought to you by The Allstate Foundation in partnership with YWCA USA and the National Network to End Domestic Violence.
The Allstate Foundation has worked since 2005 to help build the financial empowerment of domestic violence survivors and to help them get free and stay free from abuse. Seeing a significant gap in resources designed to assist survivors with financial challenges, The Allstate Foundation took action and partnered with leading national and local nonprofits to create this comprehensive program to provide resources, fund direct services and spread the word about domestic violence and financial abuse.